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18th May, 2023

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Linda Yaccarino: The New CEO of Twitter

On May 11, 2023, Elon Musk announced that Linda Yaccarino would be the new CEO of Twitter. Yaccarino is a seasoned advertising executive with over 25 years of experience. She is currently the chairwoman for global advertising and partnerships at NBCUniversal, where she oversees a team of over 10,000 people.

Yaccarino is a graduate of the University of Pennsylvania, where she studied economics. She began her career at NBCUniversal in 1997 as an account executive. She quickly rose through the ranks, and was named president of advertising sales in 2011. In 2017, she was promoted to chairwoman for global advertising and partnerships.

Under Yaccarino's leadership, NBCUniversal's advertising business has grown significantly. In 2022, the company generated $22 billion in advertising revenue, up from $15 billion in 2017. Yaccarino is credited with developing innovative new advertising products and services, such as NBCUniversal's One Platform, which allows advertisers to reach viewers across all of the company's platforms, including television, streaming, and digital.

Yaccarino is also a strong advocate for diversity and inclusion in the advertising industry. She is a member of the board of directors of the Geena Davis Institute on Gender in Media, and she has spoken out about the need for more women and minorities in leadership positions in the advertising industry.

Yaccarino is a highly respected leader in the advertising industry. She is known for her strong business acumen, her innovative thinking, and her commitment to diversity and inclusion. She is a great choice to lead Twitter, and I am confident that she will be successful in her new role.

Here are some of Linda Yaccarino's qualifications and skills:

Over 25 years of experience in the advertising industry
Proven track record of success in growing advertising businesses
Strong business acumen
Innovative thinker
Commitment to diversity and inclusion

I believe that Linda Yaccarino is the right person to lead Twitter into the future. She has the experience, the skills, and the vision to make Twitter a more successful company. I am excited to see what she will accomplish in her new role.

Admin

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